Sega celebrates its 60th anniversary with some free stuff on Steam

Sonic the Hedgehog 2 went free to keep on Steam last week, a giveaway that I acknowledged at the time kind of baffled me, because it seemed so random. As it turns out, it wasn’t random at all. 2020 is the 60th anniversary of Sega, and it’s celebrating the big birthday with free games, a Steam sale, and two months of updates at sega60th.com

First things first: Sega has not been making videogames since 1960. As detailed in this IGN history, the company actually has its roots in Standard Games, founded in 1940, which later became Service Games and ultimately Sega Enterprises. It began making arcade machines in the mid-’60s, before moving into the more familiar videogames and consoles in the early 1980s. Nintendo gave it the business but it held on, bounced back with the Genesis, and then got dummied by Sony—but again managed to ride it out, and is still with us today.

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